What a reset actually is
A reset lets you restart the same evaluation account after you have breached a rule — usually hitting the maximum drawdown or a daily-loss limit — without buying a whole new challenge. You pay a reset fee, your account balance and progress are wiped back to the starting balance, and the evaluation rules begin again from scratch on that same account.
Not every firm offers resets, and terms vary. Some allow resets only during an active evaluation, some only on funded accounts, and a few not at all. The reset fee is typically set below the full challenge price, which is the whole reason the option exists — it is the firm's discounted "try again" path.
What buying a new account involves
Buying a new account means purchasing a fresh evaluation from scratch — a new account ID, the full rule set, and usually the full challenge price unless a promo applies. You start clean, which some traders prefer psychologically, but you are paying the standard entry cost again.
One cost detail matters: on many firms the activation fee (charged when you pass and go funded) is paid per account. A reset keeps you on the same account and often the same eventual activation, while a brand-new account can mean paying activation again later. Factor the full lifetime cost, not just the sticker price of the evaluation. See [how do prop firms make money](/guides/how-do-prop-firms-make-money) for why these fees exist.
The cost comparison, side by side
As a rule of thumb, a reset is cheaper than a new account at list prices. A reset fee is commonly a fraction of the full challenge cost, so if you are choosing between the two at standard pricing, the reset almost always wins on price alone. That is the default answer most of the time.
But it is not always cheaper. Prop firms run frequent, aggressive discounts — 30% to 90% off new accounts during promotions. When a new-account coupon is deep enough, the discounted new account can undercut the reset fee. So the correct comparison is never "reset vs full price"; it is reset fee vs the actual discounted price you can get on a new account today.
When a reset makes sense
A reset is usually the right call when the reset fee is clearly lower than any available new-account deal, when you want to keep the same account (for example to preserve position in a funded pipeline or avoid re-paying activation), and when you have a specific, fixable reason you breached — a single oversized trade or a bad session rather than a broken strategy.
Resets also reduce friction: no new signup, same login, same platform setup. If the price gap favors the reset and you are simply continuing the same plan, resetting is the cleaner path. The core question is honest, though — see [how to pass a prop firm challenge](/guides/how-to-pass-a-prop-firm-challenge) before you pay to try again with the same approach.
When a new account is the better buy
A new account wins when a discount makes it cheaper than the reset, when you want a different account size or plan than the one you breached, or when the firm does not offer resets at all. It can also be worth it if you want a genuinely clean slate and the price difference is small.
Watch the discount timing. Because promotions are constant, it often pays to check current coupons before choosing — a same-day sale can make the new account the value option. And if you have been resetting the same account repeatedly, a new account (or a pause) may be a signal that the strategy, not the account, needs work. See [how to choose a prop firm](/guides/how-to-choose-a-prop-firm) if you are also reconsidering the firm.
How to decide in practice
Run a simple check each time: (1) find the exact reset fee, (2) find the best current discount on a new account of the same size, (3) add any per-account activation cost differences, and (4) pick the lower total. Do this fresh every time, because discounts change weekly and last month's answer may not hold.
Also weigh the non-price factors — keeping the same account, wanting a different plan, or the harder truth that repeated failures may point to the strategy. Do not let a cheap reset become a habit of paying to repeat the same mistake.
Risk and disclaimer note: prop firm evaluations use simulated accounts until you are funded and paid, and most traders fail them — reset and challenge fees are money at risk regardless of the outcome. Trading leveraged futures carries a substantial risk of loss. This is educational information, not financial advice; compare current pricing yourself before buying.
Frequently asked questions
01Is a prop firm reset cheaper than a new account?
02What is a prop firm reset?
03When should I buy a new account instead of resetting?
04Do resets cost the same at every prop firm?
05Does a reset keep my activation fee?
06Should I keep resetting the same evaluation?
Related guides
How to Pass a Prop Firm Challenge: 7 Rules That Work
Most traders fail evaluations not from a bad strategy but from risk and discipline mistakes. These seven rules fix that and get you to a funded account.
How to Choose a Prop Firm: A 5-Factor Decision Framework
There are dozens of prop firms and most marketing sounds identical. This framework cuts through it with the five factors that decide whether a firm is worth your money.
How Do Prop Firms Make Money? An Honest Breakdown
Prop firm marketing rarely explains where the money comes from. Here is an honest breakdown of how these firms earn — and what separates a sustainable, paying firm from a fee mill.
